Lucky Orange offers a powerful suite of tools for businesses seeking deeper insights into user behaviour on their websites. Ideal for marketing professionals and web analysts, it provides dynamic heatmaps, real-time visitor tracking, and intuitive conversion funnels, setting it apart from the competition.

What are the main features of Lucky Orange?

Dynamic Heatmaps

Understanding how users interact with your website is crucial for optimising user experience and improving conversion rates. Lucky Orange’s dynamic heatmaps allow you to visualise user behaviour with incredible detail:

• Click maps to see precisely where visitors are clicking and engaging.
• Movement maps to track the flow of user navigation.
• Scrolling maps to understand how far users scroll down each page.

Real-Time Visitor Tracking

Reacting promptly to current user engagement can greatly enhance your website's performance. Lucky Orange's real-time visitor tracking feature helps you stay on top of visitor activity as it happens:

• Real-time dashboards that offer immediate data on active users and interactions.
• Live session replays to watch the exact actions users take on your site.
• Visitor profiles that deliver detailed user information for more targeted interactions.

Conversion Funnels

Optimising your sales funnel is simple with Lucky Orange’s comprehensive conversion tracking tools. Identify where users drop off and improve path efficiency:

• Customisable funnels to measure how users navigate through key site paths.
• Drop-off analysis that reveals stages where potential customers lose interest.
• Conversion analysis to identify successful conversion paths and replicate success.