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Becoming the Best Email Marketers with 9 of the Finest ActiveCampaign Alternatives

Software • 12 June 2024

Becoming the Best Email Marketers with 9 of the Finest ActiveCampaign Alternatives

Becoming the best email marketers is right at the tip of your fingers with 9 of the finest ActiveCampaign alternatives. Definition, benefits, pros and cons... By the end of this article, you'll be equipped to enhance your campaigns and optimize customer engagement!

The Brand Platform, the Foundation of a Strong Brand Identity

Tip • 4 May 2022

The Brand Platform, the Foundation of a Strong Brand Identity

What is a brand platform, what key elements should it include? Learn how to build a strong base for your brand to thrive and resonate with your audience.

What is brand strategy and how to make a lasting impact?

Tip • 4 May 2022

What is brand strategy and how to make a lasting impact?

It's all about finding your key arguments but also about keeping your promises so that the client becomes an ambassador for your brand.

Marketing qualified lead: All you need to know about MQL

Definition • 25 October 2021

Marketing qualified lead: All you need to know about MQL

Find out what a Marketing Qualified Lead (MQL) is, the difference with SQL and our tips for turning them into a prospect, then into a customer!

Take the Highway to Success with Lead Generation in Digital Marketing!

Tip • 20 April 2021

Take the Highway to Success with Lead Generation in Digital Marketing!

In B2B as in B2C, a strong lead generation in digital marketing is deeply essential for your sales. Find out in our guide how to build a solid lead generation strategy!

What is a Brand Book? Our Guide to Create an Attractive Brand

Tip • 9 February 2021

What is a Brand Book? Our Guide to Create an Attractive Brand

How to create a brand book? Discover what it should contain and explore inspirational examples to make your brand coherent and unforgettable!