Tip Maximise outbound lead generation with the right strategies and the best tools This article looks at lead generation and how marketing automation can optimise your efforts in outbound campaigns. Discover concrete strategies for attracting leads and identify common mistakes to avoid.
Tip How do I create an affiliation campaign? The word is on everyone's lips. Affiliation, sponsored links, AdWords... So what is an affiliation campaign? And how does it work?
Tip How do you choose your AdWords agency for high-performance SEA campaigns? How do you choose an AdWords agency to create and manage your SEA advertising campaigns? Improve the performance of your site and win new customers online.
Tip • 11 November 2024
Google Ads: Building audience strategies to improve your targeting and performance
How can I use Google Ads audiences? How can you analyse campaign performance using the notion of audience? What strategy should you adopt? Discover the challenges of search engine marketing (SEM) in the context of a Google Ads audience strategy.
Word from the expert • 11 November 2024
LinkedIn, the essential tool for developing your professional influence
For Bruno Fridlansky, an expert in professional influence, we need to understand and master these new tools for professional influence and reputation that social networks such as LinkedIn represent.
Word from the expert • 11 November 2024
Trend 2024: CMOs more selective in their digital investments
[Media Partnership] CMOs, are you wondering about digital advertising investment strategies for 2023 and 2024? Digital CMO's latest study on these trends has the answer!
Tip • 11 November 2024
How do I create an Ecommerce site? Prestashop tutorial in 4 steps
E-commerce represents a real opportunity. Use our Prestashop tutorial to create your own e-commerce site.
Tip • 11 November 2024
How do you create your own website?
Having a professional website has become a must these days. Anyone can now create a website without being a computer expert.
Tip • 11 November 2024
Creating an SEO-compatible multilingual WordPress site
WordPress allows you to create sub-sites from a master site. This option, known as "multisite" in WordPress, opens the door to numerous applications, including the creation of multilingual sites.
Becoming the Best Email Marketers with 9 of the Finest ActiveCampaign Alternatives Becoming the best email marketers is right at the tip of your fingers with 9 of the finest ActiveCampaign alternatives. Definition, benefits, pros and cons... By the end of this article, you'll be equipped to enhance your campaigns and optimize customer engagement!
Efficient prospecting with Visiblee The influence of Big Data in our daily professional lives is changing our way of working. This is particularly relevant with prospecting, customer relations and marketing.
Create a professional website: free and paid tools With its billions of websites, the Internet has become a center where it is difficult but vital to carve out a space of your own.
Intelligently automate marketing: dream or reality? If it's a fact that automation is indispensible in addressing the data sets of big data, we also know that marketing personalization is crucial. Can we hope for personalized automation?
Webmecanik Automation
Marketing Automation
Learn more about Webmecanik Automation
PartnerStack
Affiliate Marketing
Learn more about PartnerStack
Hub CMS
Content Management System
Learn more about Hub CMS
Zoho Webinar
Webinar Marketing
Learn more about Zoho Webinar
Zoho Marketing Plus
Marketing Automation
Learn more about Zoho Marketing Plus
Tip • 11 November 2024
WordPress tutorial
WordPress is the most widely used platform in the world for creating websites. Here are a number of tutorials to help you set it up.
Tip • 11 November 2024
Professional CMS: 10 features you need to know
Using a professional CMS means requiring your CMS to provide you with benefits specific to your business when creating your website. Discover additional resources in this article!
Word from the expert • 11 November 2024
Which traffic acquisition levers should you use for your e-commerce site?
Do you want to attract more visitors to your e-commerce site? Would you like to find an effective strategy and solutions that fit your budget? Olivier Clémence, our e-commerce and SEO expert, tells us all about the various traffic acquisition levers.
Tip • 11 November 2024
5 differences between content and inbound marketing
Inbound marketing enables software publishers to create leads by bringing prospects directly to their brand.
Tip • 11 November 2024
Make your website your company's first sales tool
How can you acquire leads simply through your website? There are solutions, and your conversion rate will be all the better for it.
Tip • 11 November 2024
Publishers: how to approach media relations
For any software publisher or, more generally, any company of any size, having good visibility in the media is a solid asset. However, this relationship with the media must not be built without respecting certain rules. Here are some explanations.
Tip • 11 November 2024
How can you optimise stock management during Black Friday?
Black Friday is a key date for retailers. How can you prepare for it and reap the rewards?
Tip • 11 November 2024
Marketplaces: undeniable advantages for developing your business
There are many reasons why you might decide to sell on marketplaces. These platforms are made for you. Go for it!
Tip • 11 November 2024
12 tips for creating a high-performance Facebook Bot
How to develop your Facebook Messenger ChaBot? Engage your customers: the smartphone is the perfect way to develop your mobile marketing. Here's some advice!
Tip • 11 November 2024
E-retailers: are you responsive enough when it comes to parcel tracking?
91% of online shoppers want to stay informed about the progress of their parcels: take advantage of this opportunity with marketing automation!
Tip • 11 November 2024
Understanding the challenges of content marketing
Content strategy is all the rage in marketing. The trick is knowing how to relay it, where and to whom.
![[VIDEO] E-commerce: data analytics best practices from Claire Jenvrin](https://www.datocms-assets.com/17507/1643639548-illustration-claire-jenvrin.png?fit=max&fm=webp&q=60&w=227)
Word from the expert • 11 November 2024
[VIDEO] E-commerce: data analytics best practices from Claire Jenvrin
Interview with Claire Jenvrin, the e-business whiz! We talk e-commerce (of course) and how data analytics can help you optimise your sales.
Tip • 11 November 2024
Analyse your customers' behaviour to predict the future
Why not find out a little more about your customers? This will help you to understand their expectations better, so that you can satisfy them even more.
Definition • 11 November 2024
Revolutionise the management of your digital assets with a DAM solution!
Digital communication brings a new approach to marketing strategies. Marketing software assists you with website and campaign management. Compare and stay up-to-date on the latest online software releases to ensure you are at the forefront of your organization's marketing strategies.
