Tip • 24 October 2024
Build your digital marketing strategy in 8 steps
Define your digital marketing strategy: 8 steps to promote your brand on the web, generate leads and increase your site's conversion rate.
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Tip • 24 October 2024
How can you use lead nurturing to turn your prospects into customers?
Find out how to set up an effective lead nurturing strategy, and our advice and tools for adopting this inbound marketing technique, which is more about quality than quantity!
Definition • 24 October 2024
7 irrefutable proof that local marketing is essential to your strategy
Get high visibility on Google and boost your business and sales? Local marketing makes it possible!
Tip • 19 January 2021
AARRR Metrics, The 5 Benchmarks for Rapid Growth
Learn about AARRR metrics, also known as Pirate Metrics, a customer lifecycle modeling method, and its application.
Definition • 19 January 2021
Marketing Strategy: The Key to Making a Difference
Not to be confused with a marketing plan, which is more operationally oriented, a well thought out marketing strategy allows you to carry out your actions consistently and intelligently.
