Latest articles

15 alternatives to Salesforce CRM for tracking your customers and increasing their value

Software • 4 July 2025

15 alternatives to Salesforce CRM for tracking your customers and increasing their value

It's impossible to ignore Salesforce if you're looking for a CRM solution for your business. But there are plenty of other players out there providing excellent quality services.

Checklist of 10 questions to ask yourself when choosing a CRM tailored to your needs

Software • 4 July 2025

Checklist of 10 questions to ask yourself when choosing a CRM tailored to your needs

How do you choose your CRM tool? Make your choice quickly thanks to our 10 questions to ask yourself beforehand and our 8 tips for selecting the right one. Bonus: a comparison of 9 software packages tailored to the size of your company and/or your business.

Commercial CRM: our top 13 online software packages

Software • 4 July 2025

Commercial CRM: our top 13 online software packages

Commercial CRM is essential for your customer relations and your sales force. Discover our top 13 of the best software on the market.

Looking for free CRM software? 2025 comparison of 15 REALLY free solutions

Software • 4 July 2025

Looking for free CRM software? 2025 comparison of 15 REALLY free solutions

Who said that a good CRM had to be paid for? We'll prove you wrong with this selection of completely free CRMs for your sales and marketing teams.

Dear associations, equip yourself with CRM to serve your cause! [Comparative 2025]

Software • 4 July 2025

Dear associations, equip yourself with CRM to serve your cause! [Comparative 2025]

Discover our comparison of the best CRM solutions for associations of all sizes, our selection criteria and some advice to guide you in your choice.

14 types of customer loyalty tools (and examples!) to keep the flame burning with your customers

Tip • 4 July 2025

14 types of customer loyalty tools (and examples!) to keep the flame burning with your customers

Providing your customers with a smooth, positive experience is a must. But which tools really work? Discover our selection of software to help you build lasting relationships.