Customer relationship management

Definition • 6 May 2022

What is Brand Experience? Use the Senses to Give an Experience to Your Customers!

What is brand experience all about? Appvizer is here to help you find out why brand experience is important, how to improve it and how to measure its impact on your company with tips and examples!

Word from the expert • 14 January 2022

How to set up a lead nurturing strategy that motivates your team

Lead nurturing helps you stay top of mind with your prospects. Learn how to set up a lead nurturing strategy that adds value and motivates your team.

Software • 20 October 2021

The 7 best mobile CRM software: Reviews and comparison

Nowadays, companies tend to use mobile CRM software to improve employees’ productivity. Discover the 7 best mobile CRM software to be organized in 2021 by reading this article.

Software • 7 October 2021

Which is the best CRM for me?

Too much CRM software on the market? Are you are wondering which CRM software is the best for you? Discover our comparison to find the future ally of your business development.

Tip • 5 October 2021

What and how marketing automation implementations switches leads into customers

Tired of paying for those billboard campaigns that don't measure the interactions and sometimes lead to nowhere. Well, a solution had to be found. So, here is how marketing automation implementation works?

Tip • 1 October 2021

How do you measure customer loyalty?

How do you measure customer loyalty? Discover in this article the difference between customer loyalty and customer retention, and the top 7 retention metrics to measure customer loyalty

Definition • 29 September 2021

Customer Journey Stages- Opportunities, Steps and Examples

If you have any business interactions with customers, you should know what the customer journey is, and more importantly how to take advantage of it. Click here to find more about it.

Tip • 29 September 2021

Inbound Lead Nurturing- Turn Leads into Real Customers

Grow your customer base substantially by using these inbound lead nurturing tips and tricks. Click here to find out more

Tip • 29 September 2021

Good sales pitch email examples to turn rejection into curiosity and purchase

Ever wondered how to write a powerful sales pitch email, to sell quicker and increase sales? Appvizer has all the keys, the best advice and sales pitch email examples for you

Tip • 28 September 2021

CRM System Implementation-Improve Performance By Automating

Are you constantly looking for new solutions to improve your customers' experience? By investing in a CRM your company can not only automate and improve efficiency, but also improve your customers' experience. Click here to find out the benefits of a CRM software and how to implement it.

Template • 28 September 2021

7 steps to build an effective sales prospecting plan (+ PDF template)

How to build a prospecting plan to capture contacts and transform them into customers? By reading this article and applying this advice!

Definition • 24 September 2021

Customer Acquisition Cost- One of Marketing's Most Important Indicators

Do you want to know how calculating the Customer Acquisition Cost of your company can help reduce costs and increase productivity? Click here to find out!

Tip • 24 September 2021

Lead Conversion: Tips to Transform Potential Customers

CRM is a valuable tool for sharing information, tracking contacts and planning prospecting. It is The solution for optimizing your commercial activity and look no further than in this article to give you tips on how to measure and be successful at lead conversions

Tip • 24 September 2021

Handling Objections in Sales: Definition and How to Overcome Them

How to handle objections in sales and welcome them in a positive way to maximize your chances of success? We tell you everything you need to know!