Mobile e-commerce sales on the rise again: key figures and trends

[In partnership with Digital CMO]

As a CMO, are you wondering what the future holds for mobile e-commerce in 2022? Digital CMO's article on the subject will be of great interest to you!

Based on figures from market research company eMarketer, the article presents the 2022 global trends in mobile e-commerce sales, and compares them with the figures from Fevad's most recent French study on the same subject.

Impressive figures for the new year

After initially slowing down in 2020 as a result of the health crisis, e-commerce sales on mobile devices have started to rise again, by 19.1% in 2021, to reach 431 billion dollars.

And that's not all! Mobile sales have grown faster than the overall e-commerce market. Again according to eMarketer, total e-commerce sales have risen by 16% to pass the $1,000 billion mark in 2021.

But then, a few questions remain unanswered:

• What are the forecasts for online mobile sales in 2025?
• What about the French market and its trends in 2022?
• So what should we think about mobile first for businesses?

Find all the answers to your questions in the Digital CMO article!