Tracx is a cutting-edge social media analytics software designed for marketing professionals and businesses looking to enhance their social media strategy. Offering in-depth analytics, audience insights, and competitor analysis, Tracx stands out for its comprehensiveness and ease of use.

What are the main features of Tracx?

In-depth Social Media Analytics

Unlock powerful tools for tracking and analysing social media performance across multiple platforms. With Tracx, gain a comprehensive understanding of your digital presence through:

• Detailed performance reports with interactive charts
• Real-time tracking of engagement metrics
• Customisable dashboards for tailored insights

Audience Insights

Delve into meaningful audience analysis to better understand your target demographics. Tracx provides:

• Demographic breakdowns of followers and engagement
• Identification of top influencers in your niche
• Behavioural insights to refine content strategy

Competitor Analysis

Stay ahead of the competition with Tracx's robust competitor analysis features. Analyse industry trends and competitor activities through:

• Benchmarking against competitors' social media strategies
• Tracking of competitors' key performance indicators
• Identification of emerging trends and threats